Clark’s Nutrition

Project Details

What happens when you leverage your following on Facebook & Instagram and issue digital coupons? You get a high conversion rate! POLA Marketing put together a 3-month campaign that helped Clark’s Nutrition issue digital coupons to their social media following.

Offline Conversions:

Clark’s Nutrition decided to leverage SMS/Email Marketing to help drive traffic & conversions to the deals and promotions. POLA Marketing used chatbots to collect data and profile-specific customer customers based on interest.

After POLA Marketing had collected the proper data needed, we put the data to work. Clark’s Nutrition came up with digital deals that went to customers specific on what the individual was interested in.

The benefit of understanding your customers and segmenting them based on interest allows you to run multiple campaigns without your customers experiencing what experts call Ad fatigue.

 

Analytic:

Opt-In: 4,000+

Open Rate: 92%

ROI: 182%

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Campaign Results

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